Client spotlight · Social media management

The Laundry Room

Since September 2026, FreeSol Media has run The Laundry Room's Instagram and Facebook from start to finish: strategy, a monthly half-day shoot, reel editing, original cover designs, captions, posting and engagement.

The goal is simple. Make owner Leonard the recognizable face of a local laundromat, and show neighbors how easy pickup and delivery can be.

What we handle every month

  • A content calendar built on four pillars: laundry tips, Leonard's story, pickup and delivery, and commercial services

  • One half-day content shoot on location

  • Short-form reels, edited in-house

  • Custom reel covers designed for the feed

  • Captions, scheduling and posting on Instagram and Facebook

  • Weekday engagement monitoring and a monthly performance snapshot

Leonard, owner of The Laundry Room, standing outside his laundromat in a branded polo
Leonard of The Laundry Room smiling beside the shop window with the Laundry Room logo
Rows of stainless steel washers and dryers inside The Laundry Room laundromat
Behind the Fold reel cover designed by FreeSol Media featuring Leonard of The Laundry Room
What's the Secret reel cover designed by FreeSol Media showing a wall of commercial dryers
How Cold Is Cold? laundry tip reel cover designed by FreeSol Media for The Laundry Room
You're Still Doing Your Own Laundry? reel cover designed by FreeSol Media promoting pickup and delivery

The reels

Short-form reels FreeSol Media created for The Laundry Room's Instagram and Facebook.

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Social Media Reels